Okay, I’ll admit it – the sight of yet another ‘demo’ at a trade show doesn’t really excite me. And it probably doesn’t excite most attendees either.
But they are sort of a necessary evil. You see, for us solutions vendors, there’s really no better way to demonstrate new functionality or how to do things like provision a service. That’s why we make the investment in resources and time to create something that we hope those in the industry will find, well, at least marginally interesting. (Actually, we’d like you to be really thrilled by them, but hey – we’re realists!)